the unhooked mind@theunhookedmind

Your attention is being farmed.
Take it back.

Your phone is built to keep you scrolling. Get our free 7-step plan to set it up for focus instead: seven settings, tested on ourselves first.

99+

Your phone, after step two.

Why willpower keeps losing

The apps on your phone are built by thousands of people whose job is to keep you scrolling. You’re one person, at 11pm, tired. That was never a fair fight.

So stop fighting it with willpower. Change the setup instead: what’s on your home screen, where your phone sleeps, what happens in the first hour of your day. Small changes to the environment beat big promises to yourself.

Tools we’re building

Small, single-purpose tools that put a bit of friction back between you and the scroll.

Available nowLoseMyPassA commitment tool for iPhone Screen Time. Set limits you can’t quietly override at midnight.Try LoseMyPass

Being tested on usThe next oneWe use every tool ourselves before anyone else does. People on the list get it next, before it’s public.

Who’s building this

We’re a small team of engineers. Building software is our day job, so we know how these products get made: the red badges, the endless feeds, the next video that starts before you’ve decided to watch it.

We kept losing the same fight, so we started building for the other side. The Unhooked Mind is a growing set of small tools, each one taking away a single hook, plus the ideas we test on ourselves first.

The goal is simple: make staying focused the easy default, not a daily act of willpower.

Tried something that worked, or something that didn’t? Tell us on Instagram. We read every message.

Your attention is being farmed.Take it back.

Why willpower keeps losing

Tools we’re building

Who’s building this

Seven steps to a focused life.

Your attention is being farmed.
Take it back.